General

Dollar General Expands Affordable Toy Selection for the 2026 Holiday Season

Tabitha Njori
By Tabitha Njori 7 min read
This article was originally published on Crafting Your Home. A human contributor also wrote and edited the post.
Dollar General is expanding its holiday toy selection with more than 170 seasonal toys, including a dedicated shelf for products priced at $5 or less. The retailer says approximately half of its seasonal toy assortment will cost $10 or less, while about 95 percent will be priced at $20 or less.
The new selection is designed to help families manage holiday gift costs while still offering children popular toys, games, collectibles and craft products.

More Toys at Lower Prices

Woman explores colorful educational toys and alphabet blocks in a bustling toy store.
Photo credit: edie weintraub?Pexels
Dollar General says its 2026 seasonal assortment includes more than 170 toys for children of different ages. The retailer has created a dedicated section for toys priced at $5 or less, giving shoppers a clear way to find lower-cost gifts and stocking fillers.
The company also says more than 40 giftable items will be available for $1. These include coloring books, activity books, stickers, novelty pens and character-themed products featuring brands such as Hello Kitty, Bluey, Mickey Mouse and Paw Patrol.
The price range is intended to give families more flexibility. Shoppers can choose several low-cost items, combine inexpensive gifts with a larger present, or use the products as stocking fillers.

Toy Discount Begins October 1

Dollar General announced that customers can receive 25 percent off qualifying toy purchases of $75 or more in a single transaction from October 1 through December 24, 2026. The offer includes eligible clearance toys, although exclusions apply.
The promotion may be particularly useful for families buying gifts for several children or for relatives purchasing toys for nieces, nephews, and grandchildren. Customers should check the promotion’s terms before purchasing, as not every toy or transaction may qualify.

Popular Characters and Collectibles

The holiday range includes new products inspired by Formula 1 racing and Pokémon’s 30th anniversary. It also features products connected to Disney’s Stitch, The Nightmare Before Christmas, Bluey, Spider-Man and The Grinch.
Dollar General is also offering trending collectible products, including Mini Brands, My Mini Baby, WWE Ballers, Fugglers and sensory-focused squishy toys. Several of these products start at $1, making them suitable for small gifts or party exchanges.
The assortment reflects the popularity of collectible and sensory toys, which can appeal to children who enjoy building collections or using tactile products for play.

New LEGO and Play-Doh Products

Young boy playing creatively with toy castle and figurines indoors, fostering imagination.
Photo credit: Polesie Toys/Pexels
The retailer says it will offer more than 20 new LEGO sets for 2026. The sets include themes connected to Frozen, Minecraft, Bluey, Spider-Man, Star Wars, and Botanicals, with prices ranging from $5 to $30.
Dollar General will also sell approximately 10 Play-Doh products priced between $2.50 and $15. The selection includes smaller stocking-stuffer products and Disney-themed play sets.
Melissa & Doug products will include matching games, wooden vehicles and an exclusive fishing set. Bluey products will include plush toys, an interactive hide-and-seek toy and a children’s guitar.

Family Games for $2

Dollar General is adding new $2 Hasbro Classic Mini Games to its holiday range. The products include smaller versions of Connect Four, Yahtzee, Operation and Hungry Hippos.
These games are designed for family entertainment and may be useful for holiday travel, stocking fillers or family game nights. Their lower prices may also make it easier for shoppers to buy several games for different children.
Top view of a Christmas DIY craft table with candles, baubles, and decorations in progress.
Photo credit: cottonbro studio/Pexels
The holiday range is not limited to finished toys. Dollar General says it sells more than 300 crafting items, with 85 percent priced below $5 and more than 50 items priced at $1.
The craft selection includes paint, canvas and wooden surfaces, air-dry clay, crayons, glue, ribbon and stickers. The retailer also offers craft kits priced at $6.50, including diamond-art and jewelry-making kits.
These products let children and families create handmade gifts, decorations, or holiday projects. Craft supplies can also give shoppers an alternative to buying several finished toys.

A Holiday Shopping Sweepstakes

Dollar General is also working with Hot Wheels on a sweepstakes that gives eligible customers a chance to win a 2026 Ram 1500 truck. The promotion runs from September 14 through December 14, 2026.
No purchase is necessary to enter. The promotion is open to legal U.S. residents aged 18 or older who live in the 50 states or Washington, D.C., and have a valid driver’s licence. Participants may enter once per person, per email address, per day, subject to the official rules.
Customers should review the full terms before entering because eligibility requirements and other conditions apply.

Online and Delivery Options

Dollar General says customers can shop its holiday assortment in stores or online through myDG Delivery at participating locations. The company also says that delivery is available through third-party platforms including DoorDash and Uber Eats.
The retailer is offering one free delivery on a myDG Delivery order when customers use an eligible myDG account. Availability may depend on the customer’s location and the participating store.
Delivery could make holiday shopping easier for families who want to avoid additional trips or need to purchase gifts while managing busy schedules. Customers should check product availability, delivery fees, and order minimums before ordering.

Helping Families Manage Holiday Spending

Red festive gift box with US dollar bills on a table, ideal for holiday-themed uses.
Photo credit: https://kaboompics.com/Pexels
Holiday shopping can get expensive when families buy gifts for several children, attend multiple gatherings, or buy decorations and craft supplies. Dollar General’s expanded assortment focuses on giving shoppers more low-cost choices rather than relying on a few large gifts.
The company says approximately 95 percent of its seasonal toys will cost $20 or less, while half will cost $10 or less.  These figures are company-reported prices for the announced assortment and may vary by availability, location, and clearance changes.
The retailer’s approach allows families to create different gift combinations. A shopper might buy one larger toy, several small collectibles, or a mix of games, books, and craft products.

What Shoppers Should Know

Customers should check prices and product availability at their local store because Dollar General’s assortment may differ between locations. Promotional items may sell out, and some products may be available only in selected stores or online.
Shoppers should also review the conditions of the 25 percent toy discount and the free delivery offer before completing their purchase. The announcement confirms the promotions, but the specific exclusions and participating locations may affect individual customers.

The Bottom Line

Dollar General’s 2026 holiday strategy focuses on affordable toys, games, collectibles, and craft supplies. The company is offering more than 170 seasonal toys, a dedicated $5-and-under shelf, more than 40 $1 giftable items, and a 25 percent discount on qualifying toy purchases of $75 or more from October 1 through December 24.
The expanded range gives families several ways to manage holiday shopping costs, from low-priced stocking fillers to LEGO sets, family games, character products and craft kits. Dollar General is also adding delivery options through myDG Delivery and third-party platforms at participating locations.
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Author
Tabitha Njori

Tabitha Njori turns news into stories people actually want to read at NewsBreak. She writes with pace and purpose, cutting through noise to get to what matters.

Off deadline, she’s chasing boarding gates, lending a hand where she can, getting lost in books, and hunting down new ideas everywhere she goes. For Tabitha, every trip, conversation, and page is material for the next story.

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